Inspiring Creativity and Improving Health

- Health at Bayer
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Pharmaceuticals
- Treatments & Therapies
- Innovation & Technologies
- Cell and Gene Therapy
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Sustainability
- Patient Access Charter
- Leadership Perspective
- Strengthening Healthcare Access
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Empowering Women, Globally
- Boosting Family Planning Usage through Digital Channels
- Capacity building: Addressing Root Causes through Partnerships
- Impact at Scale: The Challenge Initiative
- Promoting Awareness: World Contraception Day (WCD) & the Your Life Campaign
- Providing Accessible and Affordable Contraceptives
- Enabling Family Planning in Humanitarian Settings
- Fighting Neglected Tropical Diseases
- Moving Non-Communicable Diseases Care Forward
- Ensuring a Sustainable Product Supply
- Delivering Better Cancer Care
- Transparency
- News & Stories
- Clinical Trials Explorer
- Transparency Policy
- Personal Health
- Report a Side Effect
- Medical Counterfeits
Bayer is proud to have launched the first Global Creative Council in the personal health sector. This initiative is aimed at harnessing the progressive and collective creativity of industry marketing experts to help better educate consumers, enabling them to take care of their own health.
To overcome the perceived lack of creativity in healthcare promotional campaigns, the industry must foster a culture of creativity that will, in turn, drive overall campaign effectiveness and attract new and diverse talent into the industry.
The Creative Council brings together senior leaders from a variety of companies, and focuses on how the creative industry addresses pressing topics such as misconceptions about health, representation in advertising, and brand sustainability.
Senior marketing leaders from top creative agencies and world-renowned brands are volunteering to work with Bayer to enhance creativity and inspire consumers to take better care of their health.
Read about our Commitment to Empower Personal Health
Read about our Commitment to Sustainability
Creative Council Members
Bill Brock
Founder, AnalogFolk
Rupen Desai
Global CMO, Dole
Remi Kent
CMO, 3M
Tonise Paul
Chairman, Energy BBDO
Miguel Simoes
CEO Western Europe, MullenLowe
Sadie Thoma
Google Director, US Creative Partnerships
Patricia Corsi
Council Host, Global Chief Marketing & Digital Officer, Bayer
Amalia Chondromatidou
Head of Global Marketing Excellence & Sustainability, Bayer
Rebekka Iten
EMEA Head of Strategic Operations, Bayer
Jeff Jarrett
NA Chief Marketing Officer, Bayer
Marcela López
LATAM Derma Category, Lead & Innovation, Bayer
Eva Yao
China Head of Marketing & Innovation, Bayer