Enter for your chance to win a free Monarch Butterfly Kit

One of the most beloved insect species, the monarch butterfly plays an important role in agriculture by assisting with the pollination of flowers and crops. Simply put, they’re essential to maintaining a healthy and diverse ecosystem. That is why it is of great concern that the monarch butterfly population continues to decline worldwide for reasons such as habitat loss in the Mexican forests and climate change. 

Butterfly contest


In an effort to raise awareness about the importance of monarch butterflies in agriculture, Bayer Hawaii is partnering again with Sharing the Butterfly Experience for its 4th annual Monarch Butterfly Kit giveaway. From May 31 – June 4, 2021, three lucky winners will have a chance to receive a monarch butterfly kit, which includes 15 live caterpillars, a 24-inch by 12-inch habitat to protect the caterpillars from predators, a book on How to Raise Monarch Butterflies, a bag of food to feed the caterpillars, a crown flower plant, as well as verbal and written instructions on how to raise monarch caterpillars. 


“The monarch butterfly population has been fluctuating in recent years, and as a sustainable agricultural company, Bayer is committed to restoring its habitat and ecosystem,” said Megan Manley, trained entomologist and production manager at Bayer Hawaii. “Since we launched this program in 2018, we‘ve been able to give away more than 60 butterfly kits to families across the state. Our goal is to help raise awareness about the benefits of these beautiful creatures and reinforce the need for butterfly conservation.” 


Entering the sweepstakes is simple: 

  • Visit Bayer Hawaii on Instagram (@bayer4cropshi) and like the sweepstakes post 
  • Post your own photo of a butterfly or butterfly food plant on your page and tag @bayer4cropshi and include the hashtags #BayerHawaii #MonarchButterflySweepstakes 


The promotion runs from May 31 – June 4, 2021. The winners will be selected via a random drawing and announced on June 9, 2021.  


The butterfly kits are assembled by Sharing the Butterfly Experience, the only Hawaii member of the International Butterfly Breeders Association and Association For Butterflies.  Darlene Loo-McDowell, founder of Sharing the Butterfly Experience says, “educating the public about pollinators like the Monarch Butterfly is a critical component to increasing their population.  By providing the fundamental elements of wildlife habitat (education, food, and shelter from predators) to raise young caterpillars into Monarchs, empowers children and families in our community to be part of the solution.   We encourage those to join in on this fun promotion and to take action for pollinators.” 


Monarch butterflies undergo a life cycle of four stages. A monarch caterpillar hatches from a tiny egg laid by a female butterfly, then goes through five moltings while feeding on crown flower (one kind of milkweed). From there, it turns into a chrysalis or pupa, and then finally emerges as a fully developed butterfly. The entire growth process takes up to 20 days. 

In 2015, Bayer Hawaii implemented a program to plant crown flower to increase the butterfly’s milkweed habitat and protect biodiversity. Crown flower, known in Hawaii as pua kalaunu, is said to be the favorite flower of Queen Liliuokalani who often wore it as a lei. Today, hundreds of crown flower plants can be found thriving at Bayer Hawaii farms across the state. Bayer launched its Monarch Butterfly Kit giveaway in 2018 and has since given away more than 60 butterfly kits to families across the state.  


To learn more about Bayer Hawaii’s conservation practices, please visit https://www.bayer.com/en/us/hawaii-sustainability  


Click HERE to read the 2021 Bayer Monarch Butterfly social media sweepstakes official rules.